About Us

Welcome to

Beaute Purpose

Beaute Purpose was born as a result of personal experiences with cancer.  Desiring to relieve our bodies of the stress that may result from chemicals found in most personal care products research and development began to offer quality, affordable, natural products for the entire family. A passion to empower others to achieve wellness lies at the heart of Beaute Purpose.

Beaute Purpose is a Proud Signer of the Compact for Safe Cosmetics and The Natural Ingredient Resource Center “Truth In Labeling” Pledge. We encourage you to visit the Compact for Safe Cosmetics website to learn more about safe products like Beaute Purpose.  We are also very proud to be a Made In Oklahoma company.  Tulsa based, we continually seek out Oklahoma companies to work with to provide the world with affordable, high quality, natural products while leaving a small carbon footprint.

Visit our natural living community by clicking on the Community tab at the top of the site for Whole Body Wellness tips.  Be sure to check out our "Natural Links" section for websites that have been helpful to us.  If you have a "Natural Link" you would like to share, please submit it to us using our Contact Us page for review so we might share it as well.

The Beaute Purpose heart symbolizes balance and wellness ~ from our heart to yours.

Wishing you wellness, and blessings beyond measure!

Regina Collins, Founder & CEO

Natural Wholesale – If you are a store owner or a patron who would like to see Beaute Purpose offered in your store, please submit your information on our contact us page. Thank you for your support of Beaute Purpose.

The mission of Beaute Purpose is to empower consumers to achieve wellness by:

• Informing consumers about the possible dangers of ingredients commonly found in personal care products and how they may affect health.
• Introducing consumers to highly effective natural alternatives for wellness.
• Providing high quality, affordable natural & organic, gluten-free personal care.
• Promoting and contributing to the elimination of dis-ease and to the wellness of mind, body, and spirit

Regina is a wife and mother of three boys as well as the Chief Executive Officer, CEO, of Beaute Purpose and Purposed Success, LLC, and Author of the book Optimize U.  Concerns about her health and the health of her family, friends and even those she has not yet met, prompted her to begin the journey that has become Beaute Purpose.

Regina has a widely varied career background including owning several businesses. She holds an Associates Degree in Drafting & Design Technology and a Bachelor's Degree in Education with emphasis on Technology Education and Communication Technology.  While in education Regina taught, wrote federal grants, served as Federal Programs Director and Assistant Director, Technology Director, Federal Communication Funds Coordinator, and Professional Development Training Coordinator/Trainer, and Community Education Facilitator.

Working together with the Beaute Purpose Board of Directors, Regina is on a mission to empower consumers for wellness by educating them about the ingredients in products they use every day and offering quality natural products for all families. It is her passion for the wellness of others that resulted in the Beaute Purpose logo. “To me, our logo symbolizes a well and balanced heart. I believe that a balanced and well life follows closely a well and balanced heart” says Regina.

Beaute Purpose is Gluten Free!

Beaute Purpose brings you Natural Gluten Free personal care products you can feel good about using. 

Why? Research of Celiac Disease, Gluten Intolerance, and Wheat Allergies indicates that as many as 5 million Americans are affected by Celiac Disease and as many as 90% of them do not know it yet!  Include those affected by gluten intolerance and wheat allergies and indications are 1 in 7 people are affected.

Gluten free became a way of life for me in September 2009.  Since then my health has continually improved.  Reading forums for celiac support I discovered skin irritation is an issue for some.  Having been told I have "contact dermatitis" years ago I wondered if gluten free personal care products could make a difference.  Just weeks after I started using our new gluten free formulas I had my answer. Yes!  My "contact dermatitis" is history - and I am happy!

I am excited to share our natural gluten free personal care products with you! No need to check labels ~ just enjoy shopping knowing that the Beaute Purpose label means it's gluten free.

Wishing you Health & Wellness,

Regina

PET

Beaute Purpose products are bottled in PET 1 plastic bottles and jars for your safety and for ease of recycling. PET 1 bottles are the friendliest plastic containers for recycling so please recycle your Beaute Purpose containers.  Help us keep our world green.